Thanks to its incredible ability to absorb and retain large quantities of water, hyaluronic acid carries out a key role in guaranteeing the optimum level of hydration of the skin's tissues.
It also acts as a cellular œcement, helping to maintain the firmness and smoothness of the skin.
To guarantee maximum effectiveness and exploit all of the potential of this precious substance, Pure Active Hyaluronic Acid is formulated with three different molecular weights that act on the entire skin structure carrying out:

• a moisturizing and lifting action on the skin surface (high molecular weight)
• a moisturizing and anti-wrinkle action at the dermoepidermal junction (medium molecular weight)
• a moisturizing and stimulating action on the skin cell metabolism deep down (low molecular weight).